The 30 Books I Plan to Read (or read again) in 2020

No need for you to work your yoga pants off to find the next right book to build your biz, manage your mindset, or harness the power of persuasion (see those lovely alliterations — swoon). I’ve got you covered with this illustrated bullet journal spread and a simple list of links below. I consume all my books on Audible because it’s sooooooo much easier on my body to listen and not hold up a physical book (for real).

I’m gonna have to ask you to stop what you’re doing.

Stop sending your dream clients on a wild goose chase to hire you.

Okay, I know you don’t think you’re doing it, but the truth is that it happens more than you think and I can guess most of us have done it. We’re so excited to book clients, sell tickets, and create new products that we do whatever we think it takes to get that client in the door.

Take it from me — the recovering hot-mess octopus. Keep the structure simple and be your dream client’s compass. Guide them down a path that solves the pieces to their biggest puzzle. Before I tell you what the Value Ladder is and how to use it, you need to identify ONE BIG THING…

Just because you can write your own sales copy doesn’t mean you should publish it. Now hear me out, friend. I would love to write your launch copy for you, but I totally get why you would want to do it yourself. You’re a roll-up-your-sleeves kind of girl. You’ve worked ridiculously hard for your money and don’t quite feel ready letting go of it to hire a copywriting pro. I’ve got your back. I’ll show you how to review the copy you’ve already written and make sure it’s going to serve you well. 

In the fifteenth episode of Becoming Buoyant, Justine Hwang of It Just Flows shares how burnout effected her life and business, but how she took that experience and create amazing workshops that focus on connection and creativity.

In the fourteenth episode of Becoming Buoyant, my friend, Mary Baird of Three Otters Photography, shares how her family’s relationship with cancer has made a lasting impact on her life and business. Listen in as Mary opens up about her battle with childhood cancer and the impact it has made on her health as an adult while running a successful business.

In the thirteenth episode of Becoming Buoyant, Erin Perkins shares about her journey as a deaf entrepreneur and how she found her calling as an advocate for accessibility. If you’re looking to make your small business accessible to everyone, this is the perfect episode for you!

Oh, hi there. It’s me again. Just trying to put myself out of a job.

Just kidding. For those of you who want to update your website copy on the fly, I’ve got you covered. I can teach you the basics of how to write compelling copy on your own site so you can fiiiiiiinally stop feeling like you sound like everyone else.

In the twelfth episode of Becoming Buoyant, Andie Moklestad joins us to share how she’s found a way to continue to pursue her creative passions while living with lyme disease, fibromyalgia, and chronic fatigue. While you can’t always predict how your health will affect you tomorrow, you can create a plan to help work with your illnesses.

In the eleventh episode of Becoming Buoyant, Jessica Wonders joins us to share how she has grown a team in her event planning business while dealing with the ongoing symptoms of endometriosis. She is an advocate for women dealing with this invisible illness and hopes to spread awareness so others can find the care they need in the early stages of this disease.

In the tenth episode of Becoming Buoyant, Carey Osenbau joins us to share how she successfully built (and niched down) in her Shopify web design business while managing chronic fatigue due to hormonal imbalance, thyroid problems, and food allergies. She has learned how to structure her days and weeks to make sure she always has nourishing food available and time for real self-care. She also shares her thoughts on developing “scar tissue” in business and what that means for our clients or customers.